Resistance and Persuasion

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Resistance and Persuasion

Resistance and Persuasion

Eric S. Knowles, Jay A. Linn

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This book will focus on the important role of resistance in the persuasion process. It will be of interest to persuasion professors, researchers, graduate students, and practitioners in the fields of social psychology, marketing, and communications.

Kategorije:

Business & Economics

Godina:

2004

Izdavač:

Lawrence Erlbaum Associates

Jezik:

english

Strane:

350

ISBN 10:

0805844872

ISBN 13:

9780805844870

Fajl:

PDF, 2.95 MB

IPFS:

,

english, 2004

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